The Smart Communications Podcast
The Smart Communications Podcast is a useful resource for all nonprofit leaders looking to boost their communications chops on the go.
Displaying 7 items of The Smart Communications Podcast with the tag "strategy".
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Episode 199: How can you find the best parts of your brand?
November 12th, 2025 | 29 mins 58 secs
branding, nonprofit, podcast, strategy
Explore how nonprofits can uncover what makes their brand shine, and decide when it’s time to rebrand, refresh, or raise awareness.
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Episode 180: Is it time to reboot your communications strategy?
February 19th, 2025 | 22 mins 11 secs
communications, nonprofit, podcast, strategy, teams, trends
Discover the latest nonprofit communications trends and explore how nonprofits can reboot their strategies for better results in 2025.
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Episode 131: What are the latest nonprofit communications trends?
March 1st, 2023 | 19 mins 14 secs
communications, nonprofit, podcast, strategy
What models could add structure to your communications team? What trends might strengthen your nonprofit's communications? Tune in for tips and insights based on what works for most organizations.
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Episode 130: How should you evolve your approach to digital marketing?
February 15th, 2023 | 16 mins 51 secs
donors, marketing, nonprofit, podcast, strategy
Digital marketing can help nonprofit organizations attract and engage donors, program participants, activists, volunteers, staff, and more. Learn new ways to think about and apply these tactics.
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Episode 128: How can you stop the spread of so many sub-brands?
January 18th, 2023 | 22 mins 18 secs
nonprofit, podcast, strategy, sub-brands
Farra Trompeter and Claire Taylor Hansen explore why brands need a clear organizational structure to connect sub-brands and how you can explore brand architecture at your nonprofit.
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Episode 26: What is “strategy?”
January 2nd, 2019 | 12 mins 18 secs
communications goals, nonprofit communications, nonprofits, strategy
“Strategy” is an approach to effectively break down problems or respond to opportunities. Listen in to learn how you can put strategy into practice at your nonprofit.
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Episode 14: Can we engage audiences with YouTube Live?
August 1st, 2018 | 10 mins 28 secs
brand personality, brand strategy, branding, communications, core values, digital marketing, jargon, language, marketing, nonprofit communications, nonprofits, organizational values, personality, phrases, pronouns, strategy, values, word choice, words, youtube, youtube live
Sharing information and starting conversations online are powerful ways nonprofits can engage new audiences. Listen to learn more about a burgeoning platform in the nonprofit space—YouTube live.