The Smart Communications Podcast
The Smart Communications Podcast is a useful resource for all nonprofit leaders looking to boost their communications chops on the go.
About the show
The Smart Communications Podcast helps busy nonprofit leaders build their communications skills and develop their organization’s voice. Every episode shares insights and practical tips to help you leverage strategic communications to advance your nonprofit’s mission.
The Smart Communications Podcast on social media
Episodes
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Episode 56: How can you make your website friendlier and more accessible?
June 24th, 2020 | 11 mins 44 secs
accessibility, branding, communications, content, inclusive, nonprofit, website
Sarah Durham and Amanda Luker discuss how your website can benefit from becoming more user-friendly.
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Episode 66: How can you communicate better via Zoom?
June 24th, 2020 | 7 mins 9 secs
communications, nonprofit, pop-up rules, video norms, zoom
Stay-at-home orders across the country have increased the amount of daily interaction that occurs over video calls. Discover ways to maximize the effectiveness of each call while reducing burnout.
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Episode 62: How can you disrupt power dynamics and bring a DEI lens to your major donor relationships?
June 10th, 2020 | 12 mins 28 secs
campaigns, communications, donors, nonprofit
What roles and power do your donors have? Learn how to center your participants while maintaining donor relationships by applying a DEI lens with Sarah Durham and Hannah Thomas.
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Episode 65: What happens when people think they know your organization but they don’t?
May 27th, 2020 | 20 mins 58 secs
brand perceptions, branding, ms foundation, nonprofit, nonprofit communications
Sarah Durham and Teresa Younger discuss shifting brand perceptions.
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Episode 61: What are the six elements your communications need to thrive?
May 13th, 2020 | 6 mins 16 secs
communications, engine, leaders, nonprofit, teams
Sarah Durham’s new book, The Nonprofit Communications Engine, explains the six elements your communications need to succeed.
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Episode 60: Why should your Executive Director prioritize communications?
April 29th, 2020 | 17 mins 50 secs
communications, mission, nonprofit
Farra Trompeter and Sarah Durham discuss the many flavors of communications teams and how to help leaders understand what communications can—and can’t—do to advance the mission.
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Episode 59: Should your logo stand out or fit in?
April 15th, 2020 | 12 mins 16 secs
communications, design, logo, nonprofit
Sarah Durham and Sandy Zimmerman discuss the sweet spot for your organization’s logo.
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Episode 63: How should your organization navigate communications during COVID-19?
April 1st, 2020 | 4 mins 59 secs
communications, coronavirus, covid, covid19, fundraise, fundraising, nonprofit
Here are some quick tips and resources to support nonprofits during the COVID-19 crisis.
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Episode 58: Interviews, focus groups, or surveys: which should you use?
March 18th, 2020 | 24 mins 9 secs
audience, communications, interviews, nonprofit, research, surveys
How does your brand resonate with your participants? Learn how you can conduct your own research using interviews, focus groups, and surveys with Sarah Durham and Laura Fisher.
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Episode 57: What should your nonprofit’s communications really achieve?
January 22nd, 2020 | 6 mins 47 secs
branding, communications, mission, nonprofit, privacy, teams
Sarah Durham’s new book, The Nonprofit Communications Engine, explains what nonprofit communications teams can actually deliver and what they need to be successful.
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Episode 55: Can you continuously improve your website?
December 6th, 2019 | 18 mins 40 secs
communications, nonprofit, testing, updates, website
Keeping up with your website can be difficult. Keeping it client-ready can be even harder. Learn how your nonprofit can maintain good website “hygiene” with Sarah Durham and Rory Tucker.
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Episode 53: Is it really feasible for your nonprofit to raise millions?
December 5th, 2019 | 19 mins 43 secs
donations, feasibility, fundraising, nonprofit, nonprofit communications
Sarah Durham and Eric Javier discuss feasibility studies, context, and audience when evaluating your donors for a major fundraising initiative.
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Episode 52: How do you make sure your events and recordings sound good?
December 4th, 2019 | 12 mins 25 secs
audio, communications, logistics, nonprofit, podcast, podcasts, sound
Sarah Durham and Marcus dePaula discuss audio logistics and how to make your organization sound professional.
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Episode 51: Who is your Director of Second Impressions?
November 20th, 2019 | 13 mins 29 secs
communications, donors, nonprofit, second impressions
Sarah Durham and Farra Trompeter talk about the importance of second impressions to keep clients coming back.
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Episode 50: What skills are most important on your in-house creative team
November 8th, 2019 | 16 mins 18 secs
communications, creative team, in-house
Sarah Durham and Claire Taylor Hansen explain how consistency, production, breadth, and the right experience can make your creative team flourish.
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Episode 49: How can your communications team apply inclusive branding?
November 7th, 2019 | 17 mins 37 secs
Big Duck’s Farra Trompeter and communications professional Christ Tuttle talk inclusive branding. Listen in now.