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    <title>The Smart Communications Podcast - Episodes Tagged with “Nonprofit Brands”</title>
    <link>https://bigduck.fireside.fm/tags/nonprofit%20brands</link>
    <pubDate>Wed, 17 Oct 2018 16:30:00 -0400</pubDate>
    <description>The Smart Communications Podcast helps busy nonprofit leaders build their communications skills and develop their organization’s voice. Every episode shares insights and practical tips to help you leverage strategic communications to advance your nonprofit’s mission. 
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    <itunes:subtitle>The Smart Communications Podcast is a useful resource for all nonprofit leaders looking to boost their communications chops on the go.</itunes:subtitle>
    <itunes:author>Big Duck</itunes:author>
    <itunes:summary>The Smart Communications Podcast helps busy nonprofit leaders build their communications skills and develop their organization’s voice. Every episode shares insights and practical tips to help you leverage strategic communications to advance your nonprofit’s mission. 
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  <title>Episode 20: How do you get affiliates to speak with one voice?</title>
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  <pubDate>Wed, 17 Oct 2018 16:30:00 -0400</pubDate>
  <author>Big Duck</author>
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  <itunes:subtitle>Stephanie Paul, VP of Marketing and Development at the American Parkinson Disease Association, shares her experiences rebranding and how it helped APDA's chapters sing from the same songbook.</itunes:subtitle>
  <itunes:duration>14:43</itunes:duration>
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  <description>Stephanie Paul, Vice President of Marketing and Development at the American Parkinson Disease Association (https://www.apdaparkinson.org/about-apda/stephanie-paul/) shares how the rebranding process helped APDA unite its 19 local chapters and ensure all had the tools to communicate with one clear voice. 
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  <itunes:keywords>branding, nonprofit branding, nonprofit brands, nonprofit communications, APDA, big duck</itunes:keywords>
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    <![CDATA[<p><a href="https://www.apdaparkinson.org/about-apda/stephanie-paul/" rel="nofollow">Stephanie Paul, Vice President of Marketing and Development at the American Parkinson Disease Association</a> shares how the rebranding process helped APDA unite its 19 local chapters and ensure all had the tools to communicate with one clear voice.</p>]]>
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    <![CDATA[<p><a href="https://www.apdaparkinson.org/about-apda/stephanie-paul/" rel="nofollow">Stephanie Paul, Vice President of Marketing and Development at the American Parkinson Disease Association</a> shares how the rebranding process helped APDA unite its 19 local chapters and ensure all had the tools to communicate with one clear voice.</p>]]>
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  <title>Episode 19: How can you get your new brand to stick?</title>
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  <pubDate>Wed, 10 Oct 2018 10:00:00 -0400</pubDate>
  <author>Big Duck</author>
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  <itunes:author>Big Duck</itunes:author>
  <itunes:subtitle>As a nonprofit’s rebrand comes to a close, the task of getting the brand to take hold—and stay alive—begins. Tune in to learn what nonprofits need internally to ensure their new brand sticks.</itunes:subtitle>
  <itunes:duration>16:28</itunes:duration>
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  <description>In this episode of the Smart Communications Podcast, Ally Dommu, Big Duck’s Director of Strategy (https://bigducknyc.com/about/ally-dommu/), shares the four core elements a nonprofit organization needs in place internally—culture, team, assets, and reflection—to ensure the hard work of a rebrand doesn’t go to waste. 
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  <itunes:keywords>communications, nonprofit communications, branding, internal communications, brand stickiness, nonprofit, nonprofit branding</itunes:keywords>
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    <![CDATA[<p>In this episode of the Smart Communications Podcast, <a href="https://bigducknyc.com/about/ally-dommu/" rel="nofollow">Ally Dommu, Big Duck’s Director of Strategy</a>, shares the four core elements a nonprofit organization needs in place internally—culture, team, assets, and reflection—to ensure the hard work of a rebrand doesn’t go to waste.</p>]]>
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