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    <title>The Smart Communications Podcast - Episodes Tagged with “Nonprofit Boards”</title>
    <link>https://bigduck.fireside.fm/tags/nonprofit%20boards</link>
    <pubDate>Tue, 24 Jul 2018 16:00:00 -0400</pubDate>
    <description>The Smart Communications Podcast helps busy nonprofit leaders build their communications skills and develop their organization’s voice. Every episode shares insights and practical tips to help you leverage strategic communications to advance your nonprofit’s mission. 
</description>
    <language>en-us</language>
    <itunes:type>episodic</itunes:type>
    <itunes:subtitle>The Smart Communications Podcast is a useful resource for all nonprofit leaders looking to boost their communications chops on the go.</itunes:subtitle>
    <itunes:author>Big Duck</itunes:author>
    <itunes:summary>The Smart Communications Podcast helps busy nonprofit leaders build their communications skills and develop their organization’s voice. Every episode shares insights and practical tips to help you leverage strategic communications to advance your nonprofit’s mission. 
</itunes:summary>
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      <itunes:name>Big Duck</itunes:name>
      <itunes:email>hello@bigducknyc.com</itunes:email>
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<itunes:category text="Business">
  <itunes:category text="Non-Profit"/>
</itunes:category>
<itunes:category text="Business">
  <itunes:category text="Marketing"/>
</itunes:category>
<itunes:category text="Government"/>
<item>
  <title>Episode 13: Should we digitize our brand guide?</title>
  <link>https://bigduck.fireside.fm/13</link>
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  <pubDate>Tue, 24 Jul 2018 16:00:00 -0400</pubDate>
  <author>Big Duck</author>
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  <itunes:episodeType>full</itunes:episodeType>
  <itunes:author>Big Duck</itunes:author>
  <itunes:subtitle>Brand guides contain everything you need to write and design on behalf of your nonprofit, and many organizations are beginning to digitize them. Listen to learn more about the pros of digital brand guides.</itunes:subtitle>
  <itunes:duration>7:18</itunes:duration>
  <itunes:explicit>no</itunes:explicit>
  <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/2/2fe01c10-b768-4ba0-8421-46957b34729e/cover.jpg?v=2"/>
  <description>In this episode of the Smart Communications Podcast Claire Taylor Hansen, one of Big Duck’s Art Directors, shares digital brand guide trends and best practices in the nonprofit and for-profit worlds and offers suggestions for keeping your brand guide alive. 
</description>
  <content:encoded>
    <![CDATA[<p>In this episode of the Smart Communications Podcast Claire Taylor Hansen, one of Big Duck’s Art Directors, shares digital brand guide trends and best practices in the nonprofit and for-profit worlds and offers suggestions for keeping your brand guide alive.</p>]]>
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  <itunes:summary>
    <![CDATA[<p>In this episode of the Smart Communications Podcast Claire Taylor Hansen, one of Big Duck’s Art Directors, shares digital brand guide trends and best practices in the nonprofit and for-profit worlds and offers suggestions for keeping your brand guide alive.</p>]]>
  </itunes:summary>
</item>
<item>
  <title>Episode 12: What makes a great nonprofit tagline?</title>
  <link>https://bigduck.fireside.fm/12</link>
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  <pubDate>Wed, 11 Jul 2018 01:00:00 -0400</pubDate>
  <author>Big Duck</author>
  <enclosure url="https://aphid.fireside.fm/d/1437767933/2fe01c10-b768-4ba0-8421-46957b34729e/98f6dad2-ce16-4ca1-a778-9a84b82a2fda.mp3" length="11902000" type="audio/mp3"/>
  <itunes:episodeType>full</itunes:episodeType>
  <itunes:author>Big Duck</itunes:author>
  <itunes:subtitle>A tagline can’t communicate everything, but it can fill in gaps left by the name and logo and help express your brand. Tune in for new ways of thinking about your organization’s tagline.
</itunes:subtitle>
  <itunes:duration>14:04</itunes:duration>
  <itunes:explicit>no</itunes:explicit>
  <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/2/2fe01c10-b768-4ba0-8421-46957b34729e/cover.jpg?v=2"/>
  <description>Dan Gunderman, Big Duck’s Creative Director, tells all about taglines. Dan defines what taglines are, the function they serve in a nonprofit’s brand, and shares tips for crafting a tagline that is simple, meaningful, and truly unique to your organization.  
</description>
  <content:encoded>
    <![CDATA[<p>Dan Gunderman, Big Duck’s Creative Director, tells all about taglines. Dan defines what taglines are, the function they serve in a nonprofit’s brand, and shares tips for crafting a tagline that is simple, meaningful, and truly unique to your organization. </p>]]>
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  <itunes:summary>
    <![CDATA[<p>Dan Gunderman, Big Duck’s Creative Director, tells all about taglines. Dan defines what taglines are, the function they serve in a nonprofit’s brand, and shares tips for crafting a tagline that is simple, meaningful, and truly unique to your organization. </p>]]>
  </itunes:summary>
</item>
<item>
  <title>Episode 7: Are events and galas still effective?</title>
  <link>https://bigduck.fireside.fm/7</link>
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  <pubDate>Wed, 16 May 2018 11:00:00 -0400</pubDate>
  <author>Big Duck</author>
  <enclosure url="https://aphid.fireside.fm/d/1437767933/2fe01c10-b768-4ba0-8421-46957b34729e/9d0b5f01-ad0c-41bb-ac56-844f4a669aaf.mp3" length="10894331" type="audio/mp3"/>
  <itunes:episodeType>full</itunes:episodeType>
  <itunes:author>Big Duck</itunes:author>
  <itunes:subtitle></itunes:subtitle>
  <itunes:duration>12:25</itunes:duration>
  <itunes:explicit>no</itunes:explicit>
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  <description>Special events and annual galas may no longer be a nonprofit’s best bet for fundraising. Why? The world is changing rapidly—and so are audiences’ expectations. Tune in to learn more.  
</description>
  <content:encoded>
    <![CDATA[<p>Special events and annual galas may no longer be a nonprofit’s best bet for fundraising. Why? The world is changing rapidly—and so are audiences’ expectations. Tune in to learn more. </p>]]>
  </content:encoded>
  <itunes:summary>
    <![CDATA[<p>Special events and annual galas may no longer be a nonprofit’s best bet for fundraising. Why? The world is changing rapidly—and so are audiences’ expectations. Tune in to learn more. </p>]]>
  </itunes:summary>
</item>
<item>
  <title>Episode 5: How can nonprofits use photography well?</title>
  <link>https://bigduck.fireside.fm/5</link>
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  <pubDate>Wed, 25 Apr 2018 13:00:00 -0400</pubDate>
  <author>Big Duck</author>
  <enclosure url="https://aphid.fireside.fm/d/1437767933/2fe01c10-b768-4ba0-8421-46957b34729e/d47f9aa7-0090-4cbe-8d57-6bcd6c63561b.mp3" length="8433789" type="audio/mp3"/>
  <itunes:episodeType>full</itunes:episodeType>
  <itunes:author>Big Duck</itunes:author>
  <itunes:subtitle>The Smart Communications Podcast helps busy nonprofit leaders build their communications skills and develop their organization’s voice. Every episode shares insights and practical tips to help you leverage strategic communications to advance your nonprofit’s mission. 
</itunes:subtitle>
  <itunes:duration>8:19</itunes:duration>
  <itunes:explicit>no</itunes:explicit>
  <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/2/2fe01c10-b768-4ba0-8421-46957b34729e/episodes/d/d47f9aa7-0090-4cbe-8d57-6bcd6c63561b/cover.jpg?v=1"/>
  <description>Photography is an excellent way for organizations to show rather than tell. Tune in for tips and insights on how to invest in great photography on a budget.
</description>
  <content:encoded>
    <![CDATA[<p>Photography is an excellent way for organizations to show rather than tell. Tune in for tips and insights on how to invest in great photography on a budget.</p>]]>
  </content:encoded>
  <itunes:summary>
    <![CDATA[<p>Photography is an excellent way for organizations to show rather than tell. Tune in for tips and insights on how to invest in great photography on a budget.</p>]]>
  </itunes:summary>
</item>
<item>
  <title>Episode 4: How do we communicate without communications staff?</title>
  <link>https://bigduck.fireside.fm/4</link>
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  <pubDate>Wed, 11 Apr 2018 12:00:00 -0400</pubDate>
  <author>Big Duck</author>
  <enclosure url="https://aphid.fireside.fm/d/1437767933/2fe01c10-b768-4ba0-8421-46957b34729e/b4cb165d-5aa3-4205-b593-14322661f809.mp3" length="10830527" type="audio/mp3"/>
  <itunes:episodeType>full</itunes:episodeType>
  <itunes:author>Big Duck</itunes:author>
  <itunes:subtitle>Having a dedicated communications team is out of reach for many nonprofits, but the need to communicate effectively to external audiences is still there. This episode of the Smart Communications Podcast features a conversation with Wayne Ho, President and CEO of CPC, a large social services organization located in NYC. Out of CPC’s 4,000 employees, none have “communications” in their job title. Listen in to find out how Wayne encourages all staff to be effective brand ambassadors.</itunes:subtitle>
  <itunes:duration>12:18</itunes:duration>
  <itunes:explicit>no</itunes:explicit>
  <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/2/2fe01c10-b768-4ba0-8421-46957b34729e/episodes/b/b4cb165d-5aa3-4205-b593-14322661f809/cover.jpg?v=1"/>
  <description>Having a dedicated communications team is out of reach for many nonprofits, but the need to communicate effectively to external audiences is still there. This episode of the Smart Communications Podcast features a conversation with Wayne Ho, President and CEO of CPC, a large social services organization located in NYC. Out of CPC’s 4,000 employees, none have “communications” in their job title. Listen in to find out how Wayne encourages all staff to be effective brand ambassadors. 
</description>
  <content:encoded>
    <![CDATA[<p>Having a dedicated communications team is out of reach for many nonprofits, but the need to communicate effectively to external audiences is still there. This episode of the Smart Communications Podcast features a conversation with Wayne Ho, President and CEO of CPC, a large social services organization located in NYC. Out of CPC’s 4,000 employees, none have “communications” in their job title. Listen in to find out how Wayne encourages all staff to be effective brand ambassadors.</p>]]>
  </content:encoded>
  <itunes:summary>
    <![CDATA[<p>Having a dedicated communications team is out of reach for many nonprofits, but the need to communicate effectively to external audiences is still there. This episode of the Smart Communications Podcast features a conversation with Wayne Ho, President and CEO of CPC, a large social services organization located in NYC. Out of CPC’s 4,000 employees, none have “communications” in their job title. Listen in to find out how Wayne encourages all staff to be effective brand ambassadors.</p>]]>
  </itunes:summary>
</item>
<item>
  <title>Episode 3: What's the board's role in branding?</title>
  <link>https://bigduck.fireside.fm/3</link>
  <guid isPermaLink="false">5e7959ea-f915-4b9a-8638-dd7d1ae54349</guid>
  <pubDate>Mon, 02 Apr 2018 14:00:00 -0400</pubDate>
  <author>Big Duck</author>
  <enclosure url="https://aphid.fireside.fm/d/1437767933/2fe01c10-b768-4ba0-8421-46957b34729e/5e7959ea-f915-4b9a-8638-dd7d1ae54349.mp3" length="9624850" type="audio/mp3"/>
  <itunes:episodeType>full</itunes:episodeType>
  <itunes:author>Big Duck</itunes:author>
  <itunes:subtitle>Figuring out the right people to have in the rebranding process at the right time is a real struggle. In this episode of the Smart Communications Podcast, Big Duck’s VP, Farra Trompeter, and Big Duck’s CEO, Sarah Durham, share their experiences leading nonprofit rebrands and serving as nonprofit board members, plus provide expert recommendations for defining the board’s role in branding.</itunes:subtitle>
  <itunes:duration>11:31</itunes:duration>
  <itunes:explicit>no</itunes:explicit>
  <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/2/2fe01c10-b768-4ba0-8421-46957b34729e/episodes/5/5e7959ea-f915-4b9a-8638-dd7d1ae54349/cover.jpg?v=2"/>
  <description>Figuring out the right people to have in the rebranding process at the right time is a real struggle. In this episode of the Smart Communications Podcast, Big Duck’s VP, Farra Trompeter, and Big Duck’s CEO, Sarah Durham, share their experiences leading nonprofit rebrands and serving as nonprofit board members, plus provide expert recommendations for defining the board’s role in branding. 
</description>
  <content:encoded>
    <![CDATA[<p>Figuring out the right people to have in the rebranding process at the right time is a real struggle. In this episode of the Smart Communications Podcast, Big Duck’s VP, Farra Trompeter, and Big Duck’s CEO, Sarah Durham, share their experiences leading nonprofit rebrands and serving as nonprofit board members, plus provide expert recommendations for defining the board’s role in branding.</p>]]>
  </content:encoded>
  <itunes:summary>
    <![CDATA[<p>Figuring out the right people to have in the rebranding process at the right time is a real struggle. In this episode of the Smart Communications Podcast, Big Duck’s VP, Farra Trompeter, and Big Duck’s CEO, Sarah Durham, share their experiences leading nonprofit rebrands and serving as nonprofit board members, plus provide expert recommendations for defining the board’s role in branding.</p>]]>
  </itunes:summary>
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