app03 Wed, 08 Jul 2026 21:40:52 +0000 Fireside (https://fireside.fm) https://bigduck.fireside.fm/tags/name%20change Wed, 08 Jul 2026 09:00:00 -0400 The Smart Communications Podcast helps busy nonprofit leaders build their communications skills and develop their organization’s voice. Every episode shares insights and practical tips to help you leverage strategic communications to advance your nonprofit’s mission. en-us episodic The Smart Communications Podcast is a useful resource for all nonprofit leaders looking to boost their communications chops on the go. Big Duck The Smart Communications Podcast helps busy nonprofit leaders build their communications skills and develop their organization’s voice. Every episode shares insights and practical tips to help you leverage strategic communications to advance your nonprofit’s mission. no Big Duck hello@bigducknyc.com https://bigduck.fireside.fm/215 fd598ef7-291a-4faf-9e22-823555946109 Wed, 08 Jul 2026 09:00:00 -0400 Big Duck full Big Duck Learn how to tell when your organization’s name may be holding it back, when a name change makes sense, and how taglines can strengthen your brand. 19:30 no <p>Farra Trompeter, co-director, and Ryan Gerhardt, copy director at Big Duck, discuss when a name change makes sense and when the real problem is something else. They cover how to conduct a brand audit, the power of consistency, where taglines fit in, and the hidden financial costs of solving the wrong problem. Get practical tools to assess your brand before making an expensive decision. </p> nonprofit, podcast, branding, naming, communications, name change Farra Trompeter, co-director, and Ryan Gerhardt, copy director at Big Duck, discuss when a name change makes sense and when the real problem is something else. They cover how to conduct a brand audit, the power of consistency, where taglines fit in, and the hidden financial costs of solving the wrong problem. Get practical tools to assess your brand before making an expensive decision.

]]> Farra Trompeter, co-director, and Ryan Gerhardt, copy director at Big Duck, discuss when a name change makes sense and when the real problem is something else. They cover how to conduct a brand audit, the power of consistency, where taglines fit in, and the hidden financial costs of solving the wrong problem. Get practical tools to assess your brand before making an expensive decision.

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