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    <title>The Smart Communications Podcast - Episodes Tagged with “Digital Communications”</title>
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    <pubDate>Wed, 16 Jun 2021 13:00:00 -0400</pubDate>
    <description>The Smart Communications Podcast helps busy nonprofit leaders build their communications skills and develop their organization’s voice. Every episode shares insights and practical tips to help you leverage strategic communications to advance your nonprofit’s mission. 
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    <itunes:subtitle>The Smart Communications Podcast is a useful resource for all nonprofit leaders looking to boost their communications chops on the go.</itunes:subtitle>
    <itunes:author>Big Duck</itunes:author>
    <itunes:summary>The Smart Communications Podcast helps busy nonprofit leaders build their communications skills and develop their organization’s voice. Every episode shares insights and practical tips to help you leverage strategic communications to advance your nonprofit’s mission. 
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  <title>Episode 89: How can Google Analytics help you achieve better digital results?</title>
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  <pubDate>Wed, 16 Jun 2021 13:00:00 -0400</pubDate>
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  <itunes:subtitle>Tune in to this podcast to learn how to achieve better outcomes by basing their decisions on statistics and observed behavior rather than assumptions and personal preferences.</itunes:subtitle>
  <itunes:duration>14:12</itunes:duration>
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  <description>Google Analytics is a powerful tool and can help you understand how people use your website. Sarah Durham sits down with Heather Wozniak, technical strategist at Advomatic to discuss ways you can get started using Google Analytics to make strategic decisions about your content.  
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