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    <title>The Smart Communications Podcast - Episodes Tagged with “Brand”</title>
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    <pubDate>Wed, 25 May 2022 09:00:00 -0400</pubDate>
    <description>The Smart Communications Podcast helps busy nonprofit leaders build their communications skills and develop their organization’s voice. Every episode shares insights and practical tips to help you leverage strategic communications to advance your nonprofit’s mission. 
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    <itunes:subtitle>The Smart Communications Podcast is a useful resource for all nonprofit leaders looking to boost their communications chops on the go.</itunes:subtitle>
    <itunes:author>Big Duck</itunes:author>
    <itunes:summary>The Smart Communications Podcast helps busy nonprofit leaders build their communications skills and develop their organization’s voice. Every episode shares insights and practical tips to help you leverage strategic communications to advance your nonprofit’s mission. 
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  <title>Episode 113: How can you use research to understand your brand perception?</title>
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  <pubDate>Wed, 25 May 2022 09:00:00 -0400</pubDate>
  <author>Big Duck</author>
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  <itunes:subtitle>What kind of research can an organization conduct if they want to understand their brand perception? How can you engage your community and center equity in the process?</itunes:subtitle>
  <itunes:duration>19:13</itunes:duration>
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  <description>Looking to raise awareness, increase visibility, and become a household name? Before any of this can happen, it is important to conduct research to understand your organization’s brand perception.  Farra Trompeter, co-director, and Ally Dommu, director of strategy, share tips on how to get started with research, ways to engage your community, and how to process insights to make changes.  
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  <itunes:keywords>brand, nonprofit, community, research </itunes:keywords>
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    <![CDATA[<p>Looking to raise awareness, increase visibility, and become a household name? Before any of this can happen, it is important to conduct research to understand your organization’s brand perception.  Farra Trompeter, co-director, and Ally Dommu, director of strategy, share tips on how to get started with research, ways to engage your community, and how to process insights to make changes. </p>]]>
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    <![CDATA[<p>Looking to raise awareness, increase visibility, and become a household name? Before any of this can happen, it is important to conduct research to understand your organization’s brand perception.  Farra Trompeter, co-director, and Ally Dommu, director of strategy, share tips on how to get started with research, ways to engage your community, and how to process insights to make changes. </p>]]>
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  <title>Episode 28: How can you facilitate better internal communications?</title>
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  <pubDate>Wed, 30 Jan 2019 08:00:00 -0500</pubDate>
  <author>Big Duck</author>
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  <itunes:author>Big Duck</itunes:author>
  <itunes:subtitle>For nonprofit leaders, it’s vital to communicate effectively with staff, board, and other stakeholders in order to carry out their vision for the organization. Listen for tips on how to do just that.</itunes:subtitle>
  <itunes:duration>18:15</itunes:duration>
  <itunes:explicit>no</itunes:explicit>
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  <description>Nonprofit leaders must make their vision clear and get everyone—staff, board, and other stakeholders—aligned and motivated to work toward it together. For Wayne Ho, President and CEO of CPC (https://www.cpc-nyc.org/) (Chinese American Planning Council), this means communicating effectively with over 4,000 employees. In this episode of the Smart Communications Podcast, Wayne shares three essential rules that guide all of his internal communications. 
Want to learn more about how Wayne encourages all 4,000 of his staff members to be effective brand ambassadors? Listen here. (https://bigducknyc.com/insights/how-do-we-communicate-without-communications-staff/) 
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  <itunes:keywords>branding, brand, nonprofit communications, internal communications, nonprofit brand, brand ambassador, cpc, wayne ho</itunes:keywords>
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    <![CDATA[<p>Nonprofit leaders must make their vision clear and get everyone—staff, board, and other stakeholders—aligned and motivated to work toward it together. For Wayne Ho, President and CEO of <a href="https://www.cpc-nyc.org/" rel="nofollow">CPC</a> (Chinese American Planning Council), this means communicating effectively with over 4,000 employees. In this episode of the Smart Communications Podcast, Wayne shares three essential rules that guide all of his internal communications. </p>

<p>Want to learn more about how Wayne encourages all 4,000 of his staff members to be effective brand ambassadors? <a href="https://bigducknyc.com/insights/how-do-we-communicate-without-communications-staff/" rel="nofollow">Listen here.</a></p>]]>
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    <![CDATA[<p>Nonprofit leaders must make their vision clear and get everyone—staff, board, and other stakeholders—aligned and motivated to work toward it together. For Wayne Ho, President and CEO of <a href="https://www.cpc-nyc.org/" rel="nofollow">CPC</a> (Chinese American Planning Council), this means communicating effectively with over 4,000 employees. In this episode of the Smart Communications Podcast, Wayne shares three essential rules that guide all of his internal communications. </p>

<p>Want to learn more about how Wayne encourages all 4,000 of his staff members to be effective brand ambassadors? <a href="https://bigducknyc.com/insights/how-do-we-communicate-without-communications-staff/" rel="nofollow">Listen here.</a></p>]]>
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